The big mistake right now would be to fail to keep faith with what theory once meant to us. You hear a great collective sigh of relief from people who don’t have to read “that stuff” anymore—the ones who never read it in the first place. But who will insult these people now, expose their life as self-deception, their media as obstacles to truth, their conventional wisdom as ideology? It will be unbearable to live with such people if they aren’t regularly insulted.
And all of us who spent our formative years on a critique of the sign can’t only have gone into advertising. So theory will return in unexpected ways. The Corrections, a monumental renewal of the critical social novel, spent its first hundred pages in the skin of a teacher of theory. Chip ended up the house-husband of a successful doctor; Franzen himself took up the bigger task, and made something properly novelistic of phenomena that he, too, like Chip, like all of us, had looked to theory to explain.
Theory is dead, and long live theory. The designated mourners have tenure, anyway, so they’ll be around a bit. As for the rest of us, an opening has emerged, in the novel and in intellect. What to do with it?