[...] to use a ballistic metaphor, one needs a launcher to ‘launch’ a business. One needs an initial amount (of energy/start-up capital) in order to be propelled past the critical threshold – the capitalist equivalent of escape velocity. From this follows a fundamental inequality with respect to the social capacity of individuals to pursue a capitalist desire to do something. Only those who hold the monetary initiative in the form of a stock of money can devote themselves to a career that combines their material reproduction with doing what they want, sometimes even with the constitution of a fortune. The rest are held down by the gravitational pull of their mere reproduction, confined to the horizon of the basal desire, a desire that conditions everything but counts for nothing, because it is only the prerequisite for the pursuit of other desires deemed worthier of attainment. It is as if the true order of desire (from the point of view of individuals) only begins past the satisfaction of this basal desire, for which the only solution society offers is to be enlisted through employment.