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I had no idea. I still can’t quite get my head around the sheer number of people Cyrus cares about. Cyrus is a circuit board, lines of connection stretching far beyond what I can see. There are the people he knows or has met in real life, like Jed or Mrs. Butterfield, and then there are the others,…

Now that we have a steady source of revenue, investors want a piece of WAI. Woke VC is only one of the funds that come calling, except they don’t call, they send texts, emails, emissaries, and sometimes flowers. One offered to set up a meeting with the pope. Would Cyrus be interested in meeting His…

Craig rubs his chin. I wonder if he thinks this gesture makes him look older. “Yeah,” he says. “I think it’s great, I mean, I think it’s fantastic. But the question is: are you going to kill everyone?”

Cyrus, Jules, and I glance at each other. Is it the liberal thing again? Is he worried we’re a…

She spends marketing dollars we don’t have on T-shirts for the whole team. WAISER, they say, with the three-circle logo underneath. I wear mine till it nearly dies. Destiny is magnificent; just looking across the room at her gives me a thrill. We stick to our eleven a.m. donut habit and high-five e…

“If we’re not spending anything on customer acquisition or marketing, why is our burn so high?” Cyrus asks.

“Burn is better than churn,” Rupert says.

Churn, I am told, is just not the latest fad in cultured butter but the number of people who sign up, then abandon, the platform. In our case, …