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Had NewsHound been a disruptive technology that changed its industry, Larry and Sergey would have wanted not just the code but the Google-caliber engineers behind it. That way, Google would own their future breakthrough ideas as well as the ones they'd already developed. Larry and Sergey didn't lik…

Jeff couldn't wait to engage the challenges at Google. He showed up weeks before his official start date, before he'd even left the other company, and wrote code without being on the payroll because he "wanted to hit the ground running."

In February 1998, a small Pasadena company named GoTo started auctioning placement in search results they bought from other providers. Six months later, they claimed to have more than a thousand paying customers. According to GoTo, you didn't need fancy algorithms to determine relevance, just the i…

Graded gardens on hillsides, a succession of terraces whose every stone step ejected a gaudy grasshopper, dropped from ledge to ledge seaward, with the olives and the oleanders fairly toppling over each other in their haste to obtain a view of the beach. There our child kneeled motionless to be pho…

Whenever I start thinking of my love for a person, I am in the habit of immediately drawing radii from my love—from my heart, from the tender nucleus of a personal matter—to monstrously remote points of the universe. Something impels me to measure the consciousness of my love against such unimagina…