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An example might help illustrate the point. In a workplace organizing campaign, often the first workers an organizer meets are those who might be termed the “loudmouths.” They talk back to the boss—but they talk back to everyone else as well. Inexperienced organizers often mistakenly identify them …

Many of the newly trained organizers were not committed to deep organizing. They were ordered to take shortcuts of all kinds, because organizing is too slow—a refrain they heard often from Tom Woodruff, the organizing czar at SEIU and, later, Change to Win. Often a national union would send a team …

Whole-worker organizing begins with the recognition that real people do not live two separate lives, one beginning when they arrive at work and punch the clock and another when they punch out at the end of their shift. The pressing concerns that bear down on them every day are not divided into two …

Raising Expectations. Who in the world would give such a name to a book? An organizer, that’s who. At its core, this is a book about organizing. And organizing, at its core, is about raising expectations: about what people should expect from their jobs; the quality of life they should aspire to; ho…

Once you have been organizing for enough years, and seen enough efforts succeed and fail, you realize that there are “movement moments.” These happen when large numbers of people are willing to drop what they are doing, forget that the utility bill won’t be paid on time or that they will miss their…