possibly relevant for my dissertation
[...] yes, some of us might find ingenious engineering solutions to resist insidious marketing, but in all this celebration of modern technology, shouldn’t we also do something about the marketing itself? Why force consumers to monitor themselves and hone their willpower techniques if we can make it harder for food companies to sell unhealthy food or target children? Instead, political action all but disappears; rather than reforming the system, we just tinker with ourselves and tend to our reservoirs of willpower the way Swiss bankers tend to their vaults.
[...] Those funders then run the show. Satisfied with nothing less than 100x returns on their money, they push the founders to "pivot" the business toward outlandish, "home run" outcomes. The object of the game is not to create a successful business, but to "exit" through an IPO or acquisition before the business fails. In spite of their abuse of the environmentalist's lexicon, they do not create sustainable "ecosystems" at all, but scorched-earth monopolies through which no one--no one-- gets to create or exchange value.
That doesn't really matter. All they have to do is extract enough value from people and places in order to sell themselves to someone else--or leverage their monopoly in one market [...] to another one [...]
Looked at from a digital perspective, these companies are really just software, optimized to extract as much value as they can from the real world, and convert it into share price for their investors. They take real, working, circulating currency, and turn it into frozen, static, useless capital. [...]
this is so eerily similar to what I wrote for my gig economy piece lol (and what I feel in general)
on silicon valley funding
[...] the big companies no longer actually make their products. That can be contracted out to a competing mass of capitalist suppliers. What the vectoralist firm owns and controls is brands, patents, copyrights, and trademarks, or it controls the networks, clouds, and infrastructures, along which such information might move.
The rise of the so-called sharing economy is really just a logical extension of this contracting out of actual material services and labor by firms that control unequal flow of information. [...]
Silicon Valley is redesigning the corporation itself. These gig companies are little more than a website and an app, with a small number of executives and regular employees who oversee an army of freelancers, temps, and contractors. In the vision of the techno gurus and their Ayn Rand libertarianism, CEOs want a labor force they can turn off and on like the latest Netflix movie.
I like my EC2 analogy better but I still haven't found a good outlet for it :(
Third, we need a legal framework for a new regime of accumulation. This takes vision; it's today's equivalent of what a social democratic or socialist economic policy used to be. It means bringing state back in, not only as neutral gatekeepers of economic fair play but as a volonté générale that gives the economy a social purpose and a base in democratic values. There is nothing neutral about the actual economy. It is a complicated, systematized effort to reconcile productivity with the privilege of powerful elites, dominant social groups, and global coalitions. [...] This might mean public investment, public co-ownership and strong incentives for social enterprises.
Some of this might sound slightly awkward to us, since we haven't discussed it for a long time. But we have to have this conversation if we want to implement cooperativism. [...]
this is good
What is sold is advertisement, thus the paying customers are the advertisers, and what is being sold are the users themselves, not their content.
This means that the source of value that becomes Facebook's profits is the work done by the workers in the global fields and factories, who are producing the commodities being advertised to Facebook's audience.
The profits of the media monopolies are formed after surplus value has already been extracted. Their users are not exploited, but subjected, captured as an audience, and instrumentalized to extract surplus profits from other sectors of the ownership class.
Sharing economy companies like Uber and Airbnb, which own no vehicles or real-estate, capture profits from the operators of the cars and apartments for which they provide the marketplace.
Neither of these business models is very new. [...]
Rather than subvert capitalism, "sharing" platforms have been captured by it.
excellent take
[...] a chief ambition of fostering a more commons-centric economy is to recapture surplus value, which is now feeding speculative capital, and re-invest it in the development of open, ethical productive communities. [...] Platform cooperatives must not merely replicate false scarcities and unnecessary waste; they must become open.
after all, closed business models are based on "artificial scarcity to extract rents" (p164), either legally or technologically
[...] technology is not the barrier to making a platform; if anything, the advances in technology have made platform-building easier. The barrier is finance. How else but with mountains of money, could a few unelected men [...] command hundreds of programmers and thousands of marketers and lawyers to build a platform they alone own and which millions depend on? It is the platform of finance, and the intensely unequal control of that platform in our world today, upon which so many other unequal platforms have been built.
very good point
[...] Our mobile phones pretend to be about fulfilling every desire [...] yet what is much scarier than the fact that the user can fulfill desire via the mobile phone is the possibility that the phone creates those desires in the first place. While the user thinks they are doing what they want, as if desires already exist and are simply facilitated by the device, in fact Google has an even greater power: the ability to create and organize desire itself. [...]
More benignly, perhaps, these companies influence the choices we make ourselves. Recommendation engines at Amazon and YouTube affect an automated familiarity, gently suggesting offerings they think we’ll like. But don’t discount the significance of that “perhaps.” The economic, political, and cultural agendas behind their suggestions are hard to unravel. As middlemen, they specialize in shifting alliances, sometimes advancing the interests of customers, sometimes suppliers: all to orchestrate an online world that maximizes their own profits.