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1

Introduction

1
terms
3
notes

R. Cowie, J. (199). Introduction. In R. Cowie, J. Capital Moves: RCA's Seventy-Year Quest for Cheap Labor. Cornell University Press, pp. 1-11

4

Each of RCA's plant relocations represents the corporation's response to workers' increasing sense of entitlement and control over investment in their community. Capital flight was a means of countering that control as the company sought out new reservoirs of controllable labor. The search for inexpensive and malleable workers that shaped each location decision had its own subversive logic, however: the integration of production into the economy and social life of the new site irrevocably transformed the community into a new place of conflict with the corporation. In each location, a glut of potential employees shrank over time into a tightening labor market, once deferential workers organized into a union shop, and years of toil on the shop floor recast docility into a contentious and demanding, if isolated and ambivalent, working class. The geographic terrain inhabited by capital was far larger than labor's niche, however, and corporate leaders chose to move once the cultural resources of the old site no longer suited their needs. The shaping of the economic and social landscape, therefore, must be understood as a tale not simply of the unilateral power of capital but, equally important, of the resources wielded by workers who chose over time to fight for a position independent of management's well-laid plans and expectations.

such a good summary which explains why labor organizing is the shadow of capitalism

—p.4 by Jefferson R. Cowie 2 years, 11 months ago

Each of RCA's plant relocations represents the corporation's response to workers' increasing sense of entitlement and control over investment in their community. Capital flight was a means of countering that control as the company sought out new reservoirs of controllable labor. The search for inexpensive and malleable workers that shaped each location decision had its own subversive logic, however: the integration of production into the economy and social life of the new site irrevocably transformed the community into a new place of conflict with the corporation. In each location, a glut of potential employees shrank over time into a tightening labor market, once deferential workers organized into a union shop, and years of toil on the shop floor recast docility into a contentious and demanding, if isolated and ambivalent, working class. The geographic terrain inhabited by capital was far larger than labor's niche, however, and corporate leaders chose to move once the cultural resources of the old site no longer suited their needs. The shaping of the economic and social landscape, therefore, must be understood as a tale not simply of the unilateral power of capital but, equally important, of the resources wielded by workers who chose over time to fight for a position independent of management's well-laid plans and expectations.

such a good summary which explains why labor organizing is the shadow of capitalism

—p.4 by Jefferson R. Cowie 2 years, 11 months ago

(verb) to travel especially on foot; walk / (verb) to walk or travel over; traverse

5

RCA's peregrinations reinforced the difference between highly skilled, high-technology "male" work and low-skilled, labor-intensive "female" work

—p.5 by Jefferson R. Cowie
notable
2 years, 11 months ago

RCA's peregrinations reinforced the difference between highly skilled, high-technology "male" work and low-skilled, labor-intensive "female" work

—p.5 by Jefferson R. Cowie
notable
2 years, 11 months ago
6

This book, therefore, focuses on the relationship between industrial investment and social change, and it is only peripherally concerned with the well-studied impact of "deindustrialization." The firm that abruptly closes down and abandons its workers to the streets, although perhaps the dominant image of the problem, is actually much less typical than the plant that undergoes a more subtle process of cutbacks, attrition, and the gradual relocation or elimination of industrial jobs. The closure of any plant is of political and social concern, but the final shutdown of a factory-the act that draws the public's attention-usually comes only at the end of a long, silent process of job relocation. These evolutionary changes in the employment structure often mask much of the subtle drama of labor history and hide from the actors themselves both the profundity of the transformations and the continuities in the pattern of events. Such is the case with this history of RCA's radio and television assembly, which can be understood as a "runaway shop" only in the loosest sense, as the corporation shifted employment opportunities over the course of decades rather than simply relocating entire factories wholesale.

—p.6 by Jefferson R. Cowie 2 years, 11 months ago

This book, therefore, focuses on the relationship between industrial investment and social change, and it is only peripherally concerned with the well-studied impact of "deindustrialization." The firm that abruptly closes down and abandons its workers to the streets, although perhaps the dominant image of the problem, is actually much less typical than the plant that undergoes a more subtle process of cutbacks, attrition, and the gradual relocation or elimination of industrial jobs. The closure of any plant is of political and social concern, but the final shutdown of a factory-the act that draws the public's attention-usually comes only at the end of a long, silent process of job relocation. These evolutionary changes in the employment structure often mask much of the subtle drama of labor history and hide from the actors themselves both the profundity of the transformations and the continuities in the pattern of events. Such is the case with this history of RCA's radio and television assembly, which can be understood as a "runaway shop" only in the loosest sense, as the corporation shifted employment opportunities over the course of decades rather than simply relocating entire factories wholesale.

—p.6 by Jefferson R. Cowie 2 years, 11 months ago
8

As each community is unique, however, so is each industry. A word on the idiosyncrasies of the consumer electronics industry is therefore in order. This sector suffers most acutely from one of the most enduring problems of free enterprise: overproduction. The constant revolution in materials and manufacturing has produced more goods ever more efficiently with fewer inputs, and this phenomenon has continued to lower prices and undermine the rate of return on investment for firms willing to enter this fiercest of industries. Since the advent of both radio and television, each generation of consumers has been able to purchase a better product at a lower price than the previous one. Crisper pictures, clearer sounds, and more compact sets have all been delivered to consumers with a shrinking price tag. With a relentless downward pressure on production costs, the search for cheap labor has held a pivotal position in firms' strategies to beat their competitors. This pressure has placed the burden of low prices on the shoulders of people toiling on an assembly line that stretches from New Jersey to Chihuahua. Because of the particularly brutal competition that shapes this market, the RCA story offers a more compressed and heightened example than is likely to be found in other industries. The tale of this company's flight, rather than emblematic of larger trends, might more appropriately be regarded as a bellwether for the broader path of industrial employment.

—p.8 by Jefferson R. Cowie 2 years, 11 months ago

As each community is unique, however, so is each industry. A word on the idiosyncrasies of the consumer electronics industry is therefore in order. This sector suffers most acutely from one of the most enduring problems of free enterprise: overproduction. The constant revolution in materials and manufacturing has produced more goods ever more efficiently with fewer inputs, and this phenomenon has continued to lower prices and undermine the rate of return on investment for firms willing to enter this fiercest of industries. Since the advent of both radio and television, each generation of consumers has been able to purchase a better product at a lower price than the previous one. Crisper pictures, clearer sounds, and more compact sets have all been delivered to consumers with a shrinking price tag. With a relentless downward pressure on production costs, the search for cheap labor has held a pivotal position in firms' strategies to beat their competitors. This pressure has placed the burden of low prices on the shoulders of people toiling on an assembly line that stretches from New Jersey to Chihuahua. Because of the particularly brutal competition that shapes this market, the RCA story offers a more compressed and heightened example than is likely to be found in other industries. The tale of this company's flight, rather than emblematic of larger trends, might more appropriately be regarded as a bellwether for the broader path of industrial employment.

—p.8 by Jefferson R. Cowie 2 years, 11 months ago