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The Story of a Generation in Seven Scams
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Fyre Fest sailed down Scam Mountain with all the accumulating force and velocity of a cultural shift that had, over the previous decade, subtly but permanently changed the character of the nation, making scamming—the abuse of trust for profit—seem simply like the way things were going to be. It came after the election of Donald Trump, an incontrovertible, humiliating vindication of scamming as the quintessential American ethos. It came after a big smiling wave of feminist initiatives and female entrepreneurs had convincingly framed wealth acquisition as progressive politics. It came after the rise of companies like Uber and Amazon, which broke apart the economy and then sold it a cheap ride to the duct tape store, all while promising to make the world a better and more convenient place. It came after the advent of reality TV and Facebook, which drew on the renewable natural resource of our narcissism to create a world where our selves, our relationships, and our personalities were not just monetizable but actively in need of monetization. It came after college tuition skyrocketed only to send graduates into low-wage contract work and world-historical economic inequality. It came, finally, after the 2008 financial crisis, the event that arguably kick-started the millennial-era understanding that the quickest way to win is to scam.
Fyre Fest sailed down Scam Mountain with all the accumulating force and velocity of a cultural shift that had, over the previous decade, subtly but permanently changed the character of the nation, making scamming—the abuse of trust for profit—seem simply like the way things were going to be. It came after the election of Donald Trump, an incontrovertible, humiliating vindication of scamming as the quintessential American ethos. It came after a big smiling wave of feminist initiatives and female entrepreneurs had convincingly framed wealth acquisition as progressive politics. It came after the rise of companies like Uber and Amazon, which broke apart the economy and then sold it a cheap ride to the duct tape store, all while promising to make the world a better and more convenient place. It came after the advent of reality TV and Facebook, which drew on the renewable natural resource of our narcissism to create a world where our selves, our relationships, and our personalities were not just monetizable but actively in need of monetization. It came after college tuition skyrocketed only to send graduates into low-wage contract work and world-historical economic inequality. It came, finally, after the 2008 financial crisis, the event that arguably kick-started the millennial-era understanding that the quickest way to win is to scam.
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The con is in the DNA of this country, which was founded on the idea that it is good, important, and even noble to see an opportunity to profit and take whatever you can. The story is as old as the first Thanksgiving. Both the con man and his target want to take advantage of a situation; the difference between them is that the con man succeeds. The financial crisis of 2008 was an extended, flamboyant demonstration of the fact that one of the best bids a person can make for financial safety in America is to get really good at exploiting other people. This has always been true, but it is becoming all-encompassing. And it’s a bad lesson to learn the way millennials did—just as we were becoming adults.
The con is in the DNA of this country, which was founded on the idea that it is good, important, and even noble to see an opportunity to profit and take whatever you can. The story is as old as the first Thanksgiving. Both the con man and his target want to take advantage of a situation; the difference between them is that the con man succeeds. The financial crisis of 2008 was an extended, flamboyant demonstration of the fact that one of the best bids a person can make for financial safety in America is to get really good at exploiting other people. This has always been true, but it is becoming all-encompassing. And it’s a bad lesson to learn the way millennials did—just as we were becoming adults.