rebound effect
(en)
in conservation or energy economics: the reduction in expected gains from new technologies that increase the efficiency of resource use, because of behavioral or other systemic responses (aka the Jevons Paradox; named after William Stanley Jevons, who studied the consumption of coal after steam engines were made more efficient in 1865)
the 'Jevons Paradox' (often known nowadays as the 'rebound effect') has been observed again and again with every subsequent major technology
notable
7 years, 2 months ago