Many of the newly trained organizers were not committed to deep organizing. They were ordered to take shortcuts of all kinds, because organizing is too slow—a refrain they heard often from Tom Woodruff, the organizing czar at SEIU and, later, Change to Win. Often a national union would send a team of talented and trained young organizers to help a group of workers win the vote to form a union, then put them on planes to another election the next day. Meanwhile, the new union members, full of raised expectations about the changes their hard-won union would bring to their lives, would show up at their first meeting and ask, “Wow, where did everyone go?” This practice of “air dropping” organizers in for intense, time-limited campaigns is the very opposite of deep organizing.