We had a client who was providing additives to meats and food preparations. My job was to make it into a trade publication ad. I’m sitting at these meetings with the president of the company and the sales manager. We’re out to provide a service to the meat packers so they can cheat government analysts who are going to inspect the sausages. They don’t see it as cheating. I say, “Why are we doing this ad for mustard?” They say, “Mustard acts as a binder.” It holds together the globules of fat the client is putting in. So we make a living selling mustard because the guy wants to put fat instead of meat protein in there. So the public’s been cheated and these sons of bitches are out there playing golf . . .