Rather, what would a (cultural) politics look like that approached the desires that feed financialization? What sorts of new constituencies and collaborations would need to form to fulfill those desires otherwise? And how could writing and research about financialization not merely point to the “big lie” of the system, but show that such a system cannot fulfil those values it promises? How could we reveal that, behind the necromancy of financialization, there resides an incredible, creative constituent power, a species being, one that is, today, rudely conscripted to the reproduction of its own exploitation? How could such work not merely bemoan the absence of a revolutionary financialized subject, but call that subject into being? If financialization represents a new set of relationships between what we once imagined to be the distinct fields of culture and economics, and if financialization and the politics germane to it are, to some extent, the product of the imagination, then scholars thereof can no longer imagine themselves as detached outsiders.