Formalism was essentially the application of linguistics to the study of literature [...] content was merely the 'motivation' of form, an occasion or convenience for a particular kind of formal exercise. Don Quixote is not 'about' the character of that name: the character is just a device for holding together different kinds of narrative technique. Animal Farm for the Formalists would not be an allegory of Stalinism; on the contrary, Stalinism would simply provide a useful opportunity for the construction of an allegory. [...]

The Formalists started out by seeing the literary work as a more or less arbitrary assemblages of 'devices', and only later came to see these devices as interrelated elements or 'functions' within a total textual system. 'Devices' included sound, imagery, rhythm, syntax, metre, rhyme, narrative techniques, in fact the whole stock of formal literary elements; and what all of these elements had in common was their 'estranging' or 'defamiliarizing' effect. [...]

[...] The idea that there is a single 'normal' language, a common currency shared equally by all members of society, is an illusion. Any actual language consists of a highly complex range of discourses, differentiated according to class, region, gender, status and so on. which can by no means be neatly unified into a single homogeneous linguistic community. [...] Even the most 'prosaic' text of the fifteenth century may sound 'poetic' to us today because of its archaism. If we were to stumble across an isolated scrap of writing from some long-vanished civilization, we could not tell whether it was 'poetry' or not merely by inspecting it, since we might have no access to that society's 'ordinary' discourses; [...] We would not be able to tell just by looking at it that it was not a piece of 'realist' literature, without much more information about the way it actually functioned as a piece of writing within the society in question.

admire its laconic plainness or low-keyed sobriety

[...] There is no 'essence' of literature whatsoever. Any bit of writing may be read 'non-programmatically', if that is what reading a text as literature means, just as any writing may be read 'poetically'. If I pore over the railway timetable not to discover a train connection but to stimulate in myself general reflections on the speed and complexity of modern existence, then I might be said to be reading it as literature. [...] 'Literature' is in this sense a purely formal, empty sort of definition. [...]

As the philosophers might say, 'literature' and 'weed' are functional rather than ontological terms: they tell us about what we do, not about the fixed being of things.

The term 'fine writing', or belles lettres, is in this sense ambiguous: it denotes a sort of writing which is generally highly regarded, while not necessarily committing you to the opinion that a particular specimen of it is 'good'.

[...] All literary works, in other words, are 'rewritten', if only unconsciously, by the societies which read them; indeed there is no reading of a work which is not also a 're-writing'. No work, and no current evaluation of it, can simply be extended to new groups of people without being changed, perhaps almost unrecognizably, in the process; and this is one reason why what counts as literature is a notably unstable affair.

[...] Statements of facts are after all statements, which presumes a number of questionable judgements: that those statements are worth making, perhaps more worth making than certain others, that I am the sort of person entitled to make them and perhaps able to guarantee their truth, that you are the kind of person worth making them to, that something useful is accomplished by making them, and so on. [...]

A pub conversation may well transmit information, but what also bulks large in such dialogue is a strong element of what linguists would call the 'phatic', a concern with the act of communication itself

The largely concealed structure of values which informs and underlies our factual statements is part of what is meant by 'ideology'. By 'ideology' I mean, roughly, the ways in which what we say and believe connects with the power-structure and power-relations of the society we live in.